diff --git a/examples/popup_placeholder.rs b/examples/popup_placeholder.rs
index 39414a0..6b5cb9c 100644
--- a/examples/popup_placeholder.rs
+++ b/examples/popup_placeholder.rs
@@ -38,7 +38,7 @@ fn main() -> io::Result<()> {
     // set placeholder
 
     textarea.set_placeholder_style(Style::default());
-    textarea.set_placeholder("prompt message".to_string());
+    textarea.set_placeholder("prompt message");
     loop {
         term.draw(|f| {
             f.render_widget(textarea.widget(), area);
diff --git a/examples/ratatui_popup_placeholder.rs b/examples/ratatui_popup_placeholder.rs
index 8927c66..860c759 100644
--- a/examples/ratatui_popup_placeholder.rs
+++ b/examples/ratatui_popup_placeholder.rs
@@ -36,7 +36,7 @@ fn main() -> io::Result<()> {
     };
     textarea.set_style(Style::default().fg(Color::Yellow));
     textarea.set_placeholder_style(Style::default());
-    textarea.set_placeholder("prompt message".to_string());
+    textarea.set_placeholder("prompt message");
     loop {
         term.draw(|f| {
             f.render_widget(textarea.widget(), area);
diff --git a/src/textarea.rs b/src/textarea.rs
index 2b4a703..eca4a30 100644
--- a/src/textarea.rs
+++ b/src/textarea.rs
@@ -1239,8 +1239,8 @@ impl<'a> TextArea<'a> {
     }
 
     /// sets the placeholder text
-    pub fn set_placeholder(&mut self, placeholder: String) {
-        self.placeholder = placeholder;
+    pub fn set_placeholder(&mut self, placeholder: impl Into<String>) {
+        self.placeholder = placeholder.into();
     }
 
     pub fn set_placeholder_style(&mut self, style: Style) {