diff --git a/server/.golangci.yml b/server/.golangci.yml
index 17dd33e925..fd716e15fc 100644
--- a/server/.golangci.yml
+++ b/server/.golangci.yml
@@ -59,4 +59,4 @@ issues:
 
     - linters:
         - errcheck
-      path: "channels|platform|cmd/mattermost|public/model|public/plugin|public/shared/mlog|enterprise/ldap"
+      path: "channels|platform|cmd/mostlymatter|public/model|public/plugin|public/shared/mlog|enterprise/ldap"
diff --git a/server/Makefile b/server/Makefile
index 76b5c1c935..4290a1e1a9 100644
--- a/server/Makefile
+++ b/server/Makefile
@@ -59,7 +59,7 @@ MMCTL_LDFLAGS += -X "$(MMCTL_PKG).buildDate=$(MMCTL_BUILD_DATE)"
 
 # Enterprise
 BUILD_ENTERPRISE_DIR ?= ../../enterprise
-BUILD_ENTERPRISE ?= true
+BUILD_ENTERPRISE ?= false
 BUILD_ENTERPRISE_READY = false
 BUILD_TYPE_NAME = team
 BUILD_HASH_ENTERPRISE = none
@@ -125,16 +125,16 @@ GO_VERSION_VALIDATION_ERR_MSG = Golang version is not supported, please update t
 # GOOS/GOARCH of the build host, used to determine whether we're cross-compiling or not
 BUILDER_GOOS_GOARCH="$(shell $(GO) env GOOS)_$(shell $(GO) env GOARCH)"
 
-PLATFORM_FILES="./cmd/mattermost"
+PLATFORM_FILES="./cmd/mostlymatter"
 
 # Output paths
 DIST_ROOT=dist
-DIST_PATH=$(DIST_ROOT)/mattermost
-DIST_PATH_LIN_AMD64=$(DIST_ROOT)/linux_amd64/mattermost
-DIST_PATH_LIN_ARM64=$(DIST_ROOT)/linux_arm64/mattermost
-DIST_PATH_OSX_AMD64=$(DIST_ROOT)/darwin_amd64/mattermost
-DIST_PATH_OSX_ARM64=$(DIST_ROOT)/darwin_arm64/mattermost
-DIST_PATH_WIN=$(DIST_ROOT)/windows/mattermost
+DIST_PATH=$(DIST_ROOT)/mostlymatter
+DIST_PATH_LIN_AMD64=$(DIST_ROOT)/linux_amd64/mostlymatter
+DIST_PATH_LIN_ARM64=$(DIST_ROOT)/linux_arm64/mostlymatter
+DIST_PATH_OSX_AMD64=$(DIST_ROOT)/darwin_amd64/mostlymatter
+DIST_PATH_OSX_ARM64=$(DIST_ROOT)/darwin_arm64/mostlymatter
+DIST_PATH_WIN=$(DIST_ROOT)/windows/mostlymatter
 
 # Packages lists
 TE_PACKAGES=$(shell $(GO) list ./public/...) $(shell $(GO) list ./... | grep -vE 'server/v8/cmd/mmctl')
@@ -718,7 +718,7 @@ clean: stop-docker ## Clean up everything except persistent server data.
 	rm -f *.out
 	rm -f *.test
 	rm -f channels/imports/imports.go
-	rm -f cmd/mattermost/cprofile*.out
+	rm -f cmd/mostlymatter/cprofile*.out
 
 nuke: clean clean-docker ## Clean plus removes persistent server data.
 	@echo BOOM
diff --git a/server/channels/app/limits.go b/server/channels/app/limits.go
index ff216fd74c..053b4af4a7 100644
--- a/server/channels/app/limits.go
+++ b/server/channels/app/limits.go
@@ -12,8 +12,8 @@ import (
 )
 
 const (
-	maxUsersLimit     = 5_000
-	maxUsersHardLimit = 11_000
+	maxUsersLimit     = 5_000_000
+	maxUsersHardLimit = 11_000_000
 )
 
 func (a *App) GetServerLimits() (*model.ServerLimits, *model.AppError) {
diff --git a/server/cmd/mattermost/commands/cmdtestlib.go b/server/cmd/mostlymatter/commands/cmdtestlib.go
similarity index 100%
rename from server/cmd/mattermost/commands/cmdtestlib.go
rename to server/cmd/mostlymatter/commands/cmdtestlib.go
diff --git a/server/cmd/mattermost/commands/db.go b/server/cmd/mostlymatter/commands/db.go
similarity index 97%
rename from server/cmd/mattermost/commands/db.go
rename to server/cmd/mostlymatter/commands/db.go
index 17c96c0c45..4a5c210479 100644
--- a/server/cmd/mattermost/commands/db.go
+++ b/server/cmd/mostlymatter/commands/db.go
@@ -34,13 +34,13 @@ var InitDbCmd = &cobra.Command{
 
 This command should be run using a database configuration DSN.`,
 	Example: `  # you can use the config flag to pass the DSN
-  $ mattermost db init --config postgres://localhost/mattermost
+  $ mostlymatter db init --config postgres://localhost/mattermost
 
   # or you can use the MM_CONFIG environment variable
-  $ MM_CONFIG=postgres://localhost/mattermost mattermost db init
+  $ MM_CONFIG=postgres://localhost/mattermost mostlymatter db init
 
   # and you can set a custom defaults file to be loaded into the database
-  $ MM_CUSTOM_DEFAULTS_PATH=custom.json MM_CONFIG=postgres://localhost/mattermost mattermost db init`,
+  $ MM_CUSTOM_DEFAULTS_PATH=custom.json MM_CONFIG=postgres://localhost/mattermost mostlymatter db init`,
 	Args: cobra.NoArgs,
 	RunE: initDbCmdF,
 }
@@ -48,7 +48,7 @@ This command should be run using a database configuration DSN.`,
 var ResetCmd = &cobra.Command{
 	Use:   "reset",
 	Short: "Reset the database to initial state",
-	Long:  "Completely erases the database causing the loss of all data. This will reset Mattermost to its initial state.",
+	Long:  "Completely erases the database causing the loss of all data. This will reset Mostlymatter to its initial state.",
 	RunE:  resetCmdF,
 }
 
diff --git a/server/cmd/mattermost/commands/exec_command_test.go b/server/cmd/mostlymatter/commands/exec_command_test.go
similarity index 100%
rename from server/cmd/mattermost/commands/exec_command_test.go
rename to server/cmd/mostlymatter/commands/exec_command_test.go
diff --git a/server/cmd/mattermost/commands/export.go b/server/cmd/mostlymatter/commands/export.go
similarity index 89%
rename from server/cmd/mattermost/commands/export.go
rename to server/cmd/mostlymatter/commands/export.go
index 5e2894ada4..f7e916958f 100644
--- a/server/cmd/mattermost/commands/export.go
+++ b/server/cmd/mostlymatter/commands/export.go
@@ -21,38 +21,38 @@ import (
 
 var ExportCmd = &cobra.Command{
 	Use:   "export",
-	Short: "Export data from Mattermost",
-	Long:  "Export data from Mattermost in a format suitable for import into a third-party application or another Mattermost instance",
+	Short: "Export data from Mostlymatter",
+	Long:  "Export data from Mostlymatter in a format suitable for import into a third-party application or another Mattermost instance",
 }
 
 var ScheduleExportCmd = &cobra.Command{
 	Use:     "schedule",
-	Short:   "Schedule an export data job in Mattermost",
-	Long:    "Schedule an export data job in Mattermost (this will run asynchronously via a background worker)",
+	Short:   "Schedule an export data job in Mostlymatter",
+	Long:    "Schedule an export data job in Mostlymatter (this will run asynchronously via a background worker)",
 	Example: "export schedule --format=actiance --exportFrom=12345 --timeoutSeconds=12345",
 	RunE:    scheduleExportCmdF,
 }
 
 var CsvExportCmd = &cobra.Command{
 	Use:     "csv",
-	Short:   "Export data from Mattermost in CSV format",
-	Long:    "Export data from Mattermost in CSV format",
+	Short:   "Export data from Mostlymatter in CSV format",
+	Long:    "Export data from Mostlymatter in CSV format",
 	Example: "export csv --exportFrom=12345",
 	RunE:    buildExportCmdF("csv"),
 }
 
 var ActianceExportCmd = &cobra.Command{
 	Use:     "actiance",
-	Short:   "Export data from Mattermost in Actiance format",
-	Long:    "Export data from Mattermost in Actiance format",
+	Short:   "Export data from Mostlymatter in Actiance format",
+	Long:    "Export data from Mostlymatter in Actiance format",
 	Example: "export actiance --exportFrom=12345",
 	RunE:    buildExportCmdF("actiance"),
 }
 
 var GlobalRelayZipExportCmd = &cobra.Command{
 	Use:     "global-relay-zip",
-	Short:   "Export data from Mattermost into a zip file containing emails to send to Global Relay for debug and testing purposes only.",
-	Long:    "Export data from Mattermost into a zip file containing emails to send to Global Relay for debug and testing purposes only. This does not archive any information in Global Relay.",
+	Short:   "Export data from Mostlymatter into a zip file containing emails to send to Global Relay for debug and testing purposes only.",
+	Long:    "Export data from Mostlymatter into a zip file containing emails to send to Global Relay for debug and testing purposes only. This does not archive any information in Global Relay.",
 	Example: "export global-relay-zip --exportFrom=12345",
 	RunE:    buildExportCmdF("globalrelay-zip"),
 }
@@ -60,7 +60,7 @@ var GlobalRelayZipExportCmd = &cobra.Command{
 var BulkExportCmd = &cobra.Command{
 	Use:     "bulk [file]",
 	Short:   "Export bulk data.",
-	Long:    "Export data to a file compatible with the Mattermost Bulk Import format.",
+	Long:    "Export data to a file compatible with the Mostlymatter Bulk Import format.",
 	Example: "export bulk bulk_data.json",
 	RunE:    bulkExportCmdF,
 	Args:    cobra.ExactArgs(1),
diff --git a/server/cmd/mattermost/commands/export_test.go b/server/cmd/mostlymatter/commands/export_test.go
similarity index 100%
rename from server/cmd/mattermost/commands/export_test.go
rename to server/cmd/mostlymatter/commands/export_test.go
diff --git a/server/cmd/mattermost/commands/import.go b/server/cmd/mostlymatter/commands/import.go
similarity index 98%
rename from server/cmd/mattermost/commands/import.go
rename to server/cmd/mostlymatter/commands/import.go
index e02cebdc32..c76b9425a3 100644
--- a/server/cmd/mattermost/commands/import.go
+++ b/server/cmd/mostlymatter/commands/import.go
@@ -32,7 +32,7 @@ var SlackImportCmd = &cobra.Command{
 var BulkImportCmd = &cobra.Command{
 	Use:     "bulk [file]",
 	Short:   "Import bulk data.",
-	Long:    "Import data from a Mattermost Bulk Import File.",
+	Long:    "Import data from a Mostlymatter Bulk Import File.",
 	Example: "  import bulk bulk_data.json",
 	RunE:    bulkImportCmdF,
 }
diff --git a/server/cmd/mattermost/commands/init.go b/server/cmd/mostlymatter/commands/init.go
similarity index 100%
rename from server/cmd/mattermost/commands/init.go
rename to server/cmd/mostlymatter/commands/init.go
diff --git a/server/cmd/mattermost/commands/jobserver.go b/server/cmd/mostlymatter/commands/jobserver.go
similarity index 88%
rename from server/cmd/mattermost/commands/jobserver.go
rename to server/cmd/mostlymatter/commands/jobserver.go
index 60b570bea6..5ab12fc0cb 100644
--- a/server/cmd/mattermost/commands/jobserver.go
+++ b/server/cmd/mostlymatter/commands/jobserver.go
@@ -18,7 +18,7 @@ import (
 
 var JobserverCmd = &cobra.Command{
 	Use:   "jobserver",
-	Short: "Start the Mattermost job server",
+	Short: "Start the Mostlymatter job server",
 	RunE:  jobserverCmdF,
 }
 
@@ -46,8 +46,8 @@ func jobserverCmdF(command *cobra.Command, args []string) error {
 	rctx := request.EmptyContext(a.Log())
 
 	// Run jobs
-	rctx.Logger().Info("Starting Mattermost job server")
-	defer rctx.Logger().Info("Stopped Mattermost job server")
+	rctx.Logger().Info("Starting Mostlymatter job server")
+	defer rctx.Logger().Info("Stopped Mostlymatter job server")
 
 	if !noJobs {
 		a.Srv().Jobs.StartWorkers()
@@ -68,7 +68,7 @@ func jobserverCmdF(command *cobra.Command, args []string) error {
 	<-signalChan
 
 	// Cleanup anything that isn't handled by a defer statement
-	rctx.Logger().Info("Stopping Mattermost job server")
+	rctx.Logger().Info("Stopping Mostlymatter job server")
 
 	return nil
 }
diff --git a/server/cmd/mattermost/commands/main_test.go b/server/cmd/mostlymatter/commands/main_test.go
similarity index 100%
rename from server/cmd/mattermost/commands/main_test.go
rename to server/cmd/mostlymatter/commands/main_test.go
diff --git a/server/cmd/mattermost/commands/output.go b/server/cmd/mostlymatter/commands/output.go
similarity index 100%
rename from server/cmd/mattermost/commands/output.go
rename to server/cmd/mostlymatter/commands/output.go
diff --git a/server/cmd/mattermost/commands/root.go b/server/cmd/mostlymatter/commands/root.go
similarity index 70%
rename from server/cmd/mattermost/commands/root.go
rename to server/cmd/mostlymatter/commands/root.go
index 692ac30f53..8d2081ab21 100644
--- a/server/cmd/mattermost/commands/root.go
+++ b/server/cmd/mostlymatter/commands/root.go
@@ -18,9 +18,9 @@ func Run(args []string) error {
 }
 
 var RootCmd = &cobra.Command{
-	Use:   "mattermost",
+	Use:   "mostlymatter",
 	Short: "Open source, self-hosted Slack-alternative",
-	Long:  `Mattermost offers workplace messaging across web, PC and phones with archiving, search and integration with your existing systems. Documentation available at https://docs.mattermost.com`,
+	Long:  `Mostlymatter offers workplace messaging across web, PC and phones with archiving, search and integration with your existing systems. Documentation available at https://docs.mattermost.com`,
 	PersistentPreRun: func(cmd *cobra.Command, args []string) {
 		checkForRootUser()
 	},
@@ -33,6 +33,6 @@ func init() {
 // checkForRootUser logs a warning if the process is running as root
 func checkForRootUser() {
 	if os.Geteuid() == 0 {
-		mlog.Warn("Running Mattermost as root is not recommended. Please use a non-root user.")
+		mlog.Warn("Running Mostlymatter as root is not recommended. Please use a non-root user.")
 	}
 }
diff --git a/server/cmd/mattermost/commands/server.go b/server/cmd/mostlymatter/commands/server.go
similarity index 96%
rename from server/cmd/mattermost/commands/server.go
rename to server/cmd/mostlymatter/commands/server.go
index 5f73ba0501..2de7469081 100644
--- a/server/cmd/mattermost/commands/server.go
+++ b/server/cmd/mostlymatter/commands/server.go
@@ -27,7 +27,7 @@ import (
 
 var serverCmd = &cobra.Command{
 	Use:          "server",
-	Short:        "Run the Mattermost server",
+	Short:        "Run the Mostlymatter server",
 	RunE:         serverCmdF,
 	SilenceUsage: true,
 }
@@ -41,7 +41,7 @@ func serverCmdF(command *cobra.Command, args []string) error {
 	interruptChan := make(chan os.Signal, 1)
 
 	if err := utils.TranslationsPreInit(); err != nil {
-		return errors.Wrap(err, "unable to load Mattermost translation files")
+		return errors.Wrap(err, "unable to load Mostlymatter translation files")
 	}
 
 	customDefaults, err := loadCustomDefaults()
diff --git a/server/cmd/mattermost/commands/server_test.go b/server/cmd/mostlymatter/commands/server_test.go
similarity index 100%
rename from server/cmd/mattermost/commands/server_test.go
rename to server/cmd/mostlymatter/commands/server_test.go
diff --git a/server/cmd/mattermost/commands/test.go b/server/cmd/mostlymatter/commands/test.go
similarity index 100%
rename from server/cmd/mattermost/commands/test.go
rename to server/cmd/mostlymatter/commands/test.go
diff --git a/server/cmd/mattermost/commands/utils.go b/server/cmd/mostlymatter/commands/utils.go
similarity index 100%
rename from server/cmd/mattermost/commands/utils.go
rename to server/cmd/mostlymatter/commands/utils.go
diff --git a/server/cmd/mattermost/commands/utils_test.go b/server/cmd/mostlymatter/commands/utils_test.go
similarity index 100%
rename from server/cmd/mattermost/commands/utils_test.go
rename to server/cmd/mostlymatter/commands/utils_test.go
diff --git a/server/cmd/mattermost/commands/version.go b/server/cmd/mostlymatter/commands/version.go
similarity index 92%
rename from server/cmd/mattermost/commands/version.go
rename to server/cmd/mostlymatter/commands/version.go
index 5a5a5f160d..b0c0dc11ff 100644
--- a/server/cmd/mattermost/commands/version.go
+++ b/server/cmd/mostlymatter/commands/version.go
@@ -16,7 +16,7 @@ var VersionCmd = &cobra.Command{
 }
 
 func init() {
-	VersionCmd.Flags().Bool("skip-server-start", false, "Skip the server initialization and return the Mattermost version without the DB version.")
+	VersionCmd.Flags().Bool("skip-server-start", false, "Skip the server initialization and return the Mostlymatter version without the DB version.")
 	VersionCmd.Flags().MarkDeprecated("skip-server-start", "This flag is not necessary anymore and the flag will be removed in the future releases. Consider removing it from your scripts.")
 	RootCmd.AddCommand(VersionCmd)
 }
diff --git a/server/cmd/mattermost/commands/version_test.go b/server/cmd/mostlymatter/commands/version_test.go
similarity index 100%
rename from server/cmd/mattermost/commands/version_test.go
rename to server/cmd/mostlymatter/commands/version_test.go
diff --git a/server/cmd/mattermost/main.go b/server/cmd/mostlymatter/main.go
similarity index 88%
rename from server/cmd/mattermost/main.go
rename to server/cmd/mostlymatter/main.go
index 5fb4b4a005..1783e812f3 100644
--- a/server/cmd/mattermost/main.go
+++ b/server/cmd/mostlymatter/main.go
@@ -6,7 +6,7 @@ package main
 import (
 	"os"
 
-	"github.com/mattermost/mattermost/server/v8/cmd/mattermost/commands"
+	"github.com/mattermost/mattermost/server/v8/cmd/mostlymatter/commands"
 	// Import and register app layer slash commands
 	_ "github.com/mattermost/mattermost/server/v8/channels/app/slashcommands"
 	// Plugins
diff --git a/server/cmd/mattermost/main_test.go b/server/cmd/mostlymatter/main_test.go
similarity index 96%
rename from server/cmd/mattermost/main_test.go
rename to server/cmd/mostlymatter/main_test.go
index 8ec8a0bea4..c661c2012c 100644
--- a/server/cmd/mattermost/main_test.go
+++ b/server/cmd/mostlymatter/main_test.go
@@ -12,7 +12,7 @@ import (
 
 // TestRunMain can be used to track code coverage in integration tests.
 // To run this:
-// go test -coverpkg="<>" -ldflags '<>' -tags maincoverage -c ./cmd/mattermost/
+// go test -coverpkg="<>" -ldflags '<>' -tags maincoverage -c ./cmd/mostlymatter/
 // ./mattermost.test -test.run="^TestRunMain$" -test.coverprofile=coverage.out
 // And then run your integration tests.
 func TestRunMain(t *testing.T) {