diff --git a/server/channels/app/notify_admin.go b/server/channels/app/notify_admin.go
index 908134b4b2..87a294c55f 100644
--- a/server/channels/app/notify_admin.go
+++ b/server/channels/app/notify_admin.go
@@ -48,12 +48,12 @@ func (a *App) SaveAdminNotification(userId string, notifyData *model.NotifyAdmin
 
 func (a *App) DoCheckForAdminNotifications(trial bool) *model.AppError {
 	ctx := request.EmptyContext(a.Srv().Log())
+	currentSKU := "starter"
 	license := a.Srv().License()
-	if license == nil {
-		return model.NewAppError("DoCheckForAdminNotifications", "app.notify_admin.send_notification_post.app_error", nil, "No license found", http.StatusInternalServerError)
+	if license != nil {
+		currentSKU = license.SkuShortName
 	}
 
-	currentSKU := license.SkuShortName
 	workspaceName := ""
 
 	return a.SendNotifyAdminPosts(ctx, workspaceName, currentSKU, trial)
diff --git a/server/channels/jobs/notify_admin/install_plugin_scheduler.go b/server/channels/jobs/notify_admin/install_plugin_scheduler.go
index 36b9818635..91ebdb79c1 100644
--- a/server/channels/jobs/notify_admin/install_plugin_scheduler.go
+++ b/server/channels/jobs/notify_admin/install_plugin_scheduler.go
@@ -12,7 +12,7 @@ import (
 	"github.com/mattermost/mattermost-server/v6/server/platform/shared/mlog"
 )
 
-const installPluginSchedFreq = 1 * time.Minute
+const installPluginSchedFreq = 24 * time.Hour
 
 func MakeInstallPluginScheduler(jobServer *jobs.JobServer, license *model.License, jobType string) model.Scheduler {
 	isEnabled := func(cfg *model.Config) bool {