diff --git a/app/app_iface.go b/app/app_iface.go
index 348e10e95d..24f6871775 100644
--- a/app/app_iface.go
+++ b/app/app_iface.go
@@ -24,6 +24,7 @@ import (
 	"github.com/mattermost/mattermost-server/v6/einterfaces"
 	"github.com/mattermost/mattermost-server/v6/model"
 	"github.com/mattermost/mattermost-server/v6/plugin"
+	"github.com/mattermost/mattermost-server/v6/product"
 	"github.com/mattermost/mattermost-server/v6/services/httpservice"
 	"github.com/mattermost/mattermost-server/v6/services/imageproxy"
 	"github.com/mattermost/mattermost-server/v6/services/remotecluster"
@@ -868,6 +869,7 @@ type AppIface interface {
 	HasPermissionToTeam(askingUserId string, teamID string, permission *model.Permission) bool
 	HasPermissionToUser(askingUserId string, userID string) bool
 	HasSharedChannel(channelID string) (bool, error)
+	HooksManager() *product.HooksManager
 	ImageProxy() *imageproxy.ImageProxy
 	ImageProxyAdder() func(string) string
 	ImageProxyRemover() (f func(string) string)
diff --git a/app/channels.go b/app/channels.go
index 513b02be08..7ab024e45a 100644
--- a/app/channels.go
+++ b/app/channels.go
@@ -317,6 +317,10 @@ func (ch *Channels) RequestTrialLicense(requesterID string, users int, termsAcce
 		receiveEmailsAccepted)
 }
 
+func (a *App) HooksManager() *product.HooksManager {
+	return a.Srv().hooksManager
+}
+
 // Ensure hooksService implements `product.HooksService`
 var _ product.HooksService = (*hooksService)(nil)
 
diff --git a/app/opentracing/opentracing_layer.go b/app/opentracing/opentracing_layer.go
index 30fc5b6d92..c004aff52b 100644
--- a/app/opentracing/opentracing_layer.go
+++ b/app/opentracing/opentracing_layer.go
@@ -25,6 +25,7 @@ import (
 	"github.com/mattermost/mattermost-server/v6/einterfaces"
 	"github.com/mattermost/mattermost-server/v6/model"
 	"github.com/mattermost/mattermost-server/v6/plugin"
+	"github.com/mattermost/mattermost-server/v6/product"
 	"github.com/mattermost/mattermost-server/v6/services/httpservice"
 	"github.com/mattermost/mattermost-server/v6/services/imageproxy"
 	"github.com/mattermost/mattermost-server/v6/services/remotecluster"
@@ -11559,6 +11560,23 @@ func (a *OpenTracingAppLayer) HasSharedChannel(channelID string) (bool, error) {
 	return resultVar0, resultVar1
 }
 
+func (a *OpenTracingAppLayer) HooksManager() *product.HooksManager {
+	origCtx := a.ctx
+	span, newCtx := tracing.StartSpanWithParentByContext(a.ctx, "app.HooksManager")
+
+	a.ctx = newCtx
+	a.app.Srv().Store().SetContext(newCtx)
+	defer func() {
+		a.app.Srv().Store().SetContext(origCtx)
+		a.ctx = origCtx
+	}()
+
+	defer span.Finish()
+	resultVar0 := a.app.HooksManager()
+
+	return resultVar0
+}
+
 func (a *OpenTracingAppLayer) HubRegister(webConn *platform.WebConn) {
 	origCtx := a.ctx
 	span, newCtx := tracing.StartSpanWithParentByContext(a.ctx, "app.HubRegister")
diff --git a/services/telemetry/mocks/ServerIface.go b/services/telemetry/mocks/ServerIface.go
index c56cd87382..f06ce99181 100644
--- a/services/telemetry/mocks/ServerIface.go
+++ b/services/telemetry/mocks/ServerIface.go
@@ -13,6 +13,8 @@ import (
 	model "github.com/mattermost/mattermost-server/v6/model"
 
 	plugin "github.com/mattermost/mattermost-server/v6/plugin"
+
+	product "github.com/mattermost/mattermost-server/v6/product"
 )
 
 // ServerIface is an autogenerated mock type for the ServerIface type
@@ -118,6 +120,22 @@ func (_m *ServerIface) HTTPService() httpservice.HTTPService {
 	return r0
 }
 
+// HooksManager provides a mock function with given fields:
+func (_m *ServerIface) HooksManager() *product.HooksManager {
+	ret := _m.Called()
+
+	var r0 *product.HooksManager
+	if rf, ok := ret.Get(0).(func() *product.HooksManager); ok {
+		r0 = rf()
+	} else {
+		if ret.Get(0) != nil {
+			r0 = ret.Get(0).(*product.HooksManager)
+		}
+	}
+
+	return r0
+}
+
 // IsLeader provides a mock function with given fields:
 func (_m *ServerIface) IsLeader() bool {
 	ret := _m.Called()
diff --git a/services/telemetry/telemetry.go b/services/telemetry/telemetry.go
index 71820f0d97..ec88b868c0 100644
--- a/services/telemetry/telemetry.go
+++ b/services/telemetry/telemetry.go
@@ -15,6 +15,7 @@ import (
 
 	"github.com/mattermost/mattermost-server/v6/model"
 	"github.com/mattermost/mattermost-server/v6/plugin"
+	"github.com/mattermost/mattermost-server/v6/product"
 	"github.com/mattermost/mattermost-server/v6/services/httpservice"
 	"github.com/mattermost/mattermost-server/v6/services/marketplace"
 	"github.com/mattermost/mattermost-server/v6/services/searchengine"
@@ -91,6 +92,7 @@ type ServerIface interface {
 	License() *model.License
 	GetRoleByName(context.Context, string) (*model.Role, *model.AppError)
 	GetSchemes(string, int, int) ([]*model.Scheme, *model.AppError)
+	HooksManager() *product.HooksManager
 }
 
 type TelemetryService struct {
@@ -165,6 +167,7 @@ func (ts *TelemetryService) sendDailyTelemetry(override bool) {
 		ts.trackGroups()
 		ts.trackChannelModeration()
 		ts.trackWarnMetrics()
+		ts.trackProducts()
 	}
 }
 
@@ -944,6 +947,18 @@ func (ts *TelemetryService) trackPlugins() {
 	}, plugin.OnSendDailyTelemetryID)
 }
 
+func (ts *TelemetryService) trackProducts() {
+	hm := ts.srv.HooksManager()
+	if hm == nil {
+		return
+	}
+
+	hm.RunMultiHook(func(hooks plugin.Hooks) bool {
+		hooks.OnSendDailyTelemetry()
+		return true
+	}, plugin.OnSendDailyTelemetryID)
+}
+
 func (ts *TelemetryService) trackServer() {
 	data := map[string]any{
 		"edition":           model.BuildEnterpriseReady,
diff --git a/services/telemetry/telemetry_test.go b/services/telemetry/telemetry_test.go
index 389cea5f37..650794eb03 100644
--- a/services/telemetry/telemetry_test.go
+++ b/services/telemetry/telemetry_test.go
@@ -25,6 +25,7 @@ import (
 	"github.com/mattermost/mattermost-server/v6/model"
 	"github.com/mattermost/mattermost-server/v6/plugin"
 	"github.com/mattermost/mattermost-server/v6/plugin/plugintest"
+	"github.com/mattermost/mattermost-server/v6/product"
 	"github.com/mattermost/mattermost-server/v6/services/httpservice"
 	"github.com/mattermost/mattermost-server/v6/services/searchengine"
 	"github.com/mattermost/mattermost-server/v6/services/telemetry/mocks"
@@ -189,6 +190,7 @@ func initializeMocks(cfg *model.Config, cloudLicense bool) (*mocks.ServerIface,
 	serverIfaceMock.On("GetRoleByName", context.Background(), "channel_guest").Return(&model.Role{Permissions: []string{"cg-test1", "cg-test2"}}, nil)
 	serverIfaceMock.On("GetSchemes", "team", 0, 100).Return([]*model.Scheme{}, nil)
 	serverIfaceMock.On("HTTPService").Return(httpservice.MakeHTTPService(configService))
+	serverIfaceMock.On("HooksManager").Return(product.NewHooksManager(nil))
 
 	storeMock := &storeMocks.Store{}
 	storeMock.On("GetDbVersion", false).Return("5.24.0", nil)