MM-12389 Update segment library to v3 (#11472)

* Update analytics-go dependency

* Migrate from segment library v2 to v3

* Reinclude gorilla/handlers module

* Fix missing module

* Remove reference to outdated analytics module

Makefile

@@ -576,9 +576,6 @@ update-dependencies: ## Uses go get -u to update all the dependencies while hold
 	# Update all dependencies (does not update across major versions)
 	go get -u
 
-	# Keep back because of breaking API changes
-	go get -u github.com/segmentio/analytics-go@2.1.1
-
 	# Tidy up
 	go mod tidy